{"id":359,"date":"2026-05-15T12:00:59","date_gmt":"2026-05-15T12:00:59","guid":{"rendered":"https:\/\/orvian.gradiathemes.com\/?post_type=portfolio&#038;p=359"},"modified":"2026-10-01T06:00:11","modified_gmt":"2026-10-01T06:00:11","slug":"perfect-roll","status":"publish","type":"portfolio","link":"https:\/\/draagg.in\/?portfolio=perfect-roll","title":{"rendered":"PERFECT ROLL"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"359\" class=\"elementor elementor-359\">\n\t\t\t\t<div class=\"elementor-element elementor-element-e70af8a e-grid e-con-boxed e-con e-parent\" data-id=\"e70af8a\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"has-gsap-animation elementor-element elementor-element-8c59b14 elementor-widget elementor-widget-orvian-heading\" data-animate=\"fade-left\" data-animate-x=\"-100\" data-id=\"8c59b14\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"orvian-heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<span class=\"orvian-heading my-0 sm:no-br\">\n\t\t\t[01]\t\t<\/span>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"has-gsap-animation elementor-element elementor-element-b803dc2 elementor-widget elementor-widget-orvian-icon\" data-animate=\"blur-in\" data-id=\"b803dc2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"orvian-icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"orvian-icon\">\n\t\t\t<span class=\"orvian-svg-icon\">\n\t\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"text-heading\" width=\"48\" height=\"48\" viewBox=\"0 0 48 48\" fill=\"none\"><path d=\"m43 13-15.647 5.177L24 2l-3.353 16.177L5 13l12.295 11L5 35l15.647-5.178L24 46l3.353-16.178L43 35 30.704 24z\" fill=\"currentColor\"><\/path><\/svg>\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"has-gsap-animation elementor-element elementor-element-abca30f elementor-widget elementor-widget-orvian-heading\" data-animate=\"fade-right\" data-animate-x=\"100\" data-id=\"abca30f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"orvian-heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"orvian-heading my-0 font-heading text-heading tracking-heading sm:no-br text-body-3\">\n\t\t\tINTRODUCTION\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-0dc75e9 e-flex e-con-boxed e-con e-parent\" data-id=\"0dc75e9\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"has-gsap-animation elementor-element elementor-element-23023f2 elementor-widget elementor-widget-orvian-heading\" data-animate=\"split-chars\" data-animate-selector=\".orvian-heading\" data-id=\"23023f2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"orvian-heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"orvian-heading my-0 font-heading text-heading tracking-heading sm:no-br text-display-3\">\n\t\t\tIntroduction\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-08df923 e-flex e-con-boxed e-con e-parent\" data-id=\"08df923\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"has-gsap-animation elementor-element elementor-element-73f8588 elementor-widget elementor-widget-orvian-heading\" data-animate=\"fade-up\" data-st-trigger=\"[data-id=&quot;08df923&quot;]\" data-animate-y=\"100\" data-id=\"73f8588\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"orvian-heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"orvian-heading my-0 sm:no-br\">\n\t\t\tThe Perfect Roll campaign gives DRAAGG a face. Deep red fills every frame, and horned figures hold the box like a trophy. Ribbons wrap the pack in one shot and cut across the frame in the next, so the brand name never leaves the picture. Short headlines carry the message, and \"Keep the experience, lose the distraction\" sets the tone for the rest.\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-935e2d2 e-con-full e-flex e-con e-child\" data-id=\"935e2d2\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-8e4e4c9 e-grid e-con-full e-con e-child\" data-id=\"8e4e4c9\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"has-gsap-animation elementor-element elementor-element-a83ff55 elementor-widget elementor-widget-orvian-heading\" data-animate=\"fade-up\" data-st-trigger=\"[data-id=&quot;08df923&quot;]\" data-animate-y=\"100\" data-id=\"a83ff55\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"orvian-heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"orvian-heading my-0 sm:no-br text-body-3\">\n\t\t\tYear\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"has-gsap-animation elementor-element elementor-element-90090c9 elementor-widget elementor-widget-orvian-heading\" data-animate=\"fade-up\" data-st-trigger=\"[data-id=&quot;08df923&quot;]\" data-animate-y=\"100\" data-id=\"90090c9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"orvian-heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"orvian-heading my-0 font-heading text-heading tracking-heading sm:no-br text-body-3\">\n\t\t\t2023\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-3ecca4e e-grid e-con-full e-con e-child\" data-id=\"3ecca4e\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"has-gsap-animation elementor-element elementor-element-8996a16 elementor-widget elementor-widget-orvian-heading\" data-animate=\"fade-up\" data-animate-delay=\"0.1\" data-st-trigger=\"[data-id=&quot;08df923&quot;]\" data-animate-y=\"100\" data-id=\"8996a16\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"orvian-heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"orvian-heading my-0 sm:no-br text-body-3\">\n\t\t\tBrand\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"has-gsap-animation elementor-element elementor-element-fb718a6 elementor-widget elementor-widget-orvian-heading\" data-animate=\"fade-up\" data-animate-delay=\"0.1\" data-st-trigger=\"[data-id=&quot;08df923&quot;]\" data-animate-y=\"100\" data-id=\"fb718a6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"orvian-heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"orvian-heading my-0 font-heading text-heading tracking-heading sm:no-br text-body-3\">\n\t\t\tDRAAGG\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-13ba2e1 e-grid e-con-full e-con e-child\" data-id=\"13ba2e1\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"has-gsap-animation elementor-element elementor-element-3b27ffa elementor-widget elementor-widget-orvian-heading\" data-animate=\"fade-up\" data-animate-delay=\"0.2\" data-st-trigger=\"[data-id=&quot;08df923&quot;]\" data-animate-y=\"100\" data-id=\"3b27ffa\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"orvian-heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"orvian-heading my-0 sm:no-br text-body-3\">\n\t\t\tLive in\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"has-gsap-animation elementor-element elementor-element-d8208d9 elementor-widget elementor-widget-orvian-heading\" data-animate=\"fade-up\" data-animate-delay=\"0.2\" data-st-trigger=\"[data-id=&quot;08df923&quot;]\" data-animate-y=\"100\" data-id=\"d8208d9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"orvian-heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"orvian-heading my-0 font-heading text-heading tracking-heading sm:no-br text-body-3\">\n\t\t\tIndia, Thailand &amp; Canada\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-c5d1960 e-grid e-con-full e-con e-child\" data-id=\"c5d1960\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"has-gsap-animation elementor-element elementor-element-3113c7d elementor-widget elementor-widget-orvian-heading\" data-animate=\"fade-up\" data-animate-delay=\"0.3\" data-st-trigger=\"[data-id=&quot;08df923&quot;]\" data-animate-y=\"100\" data-id=\"3113c7d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"orvian-heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"orvian-heading my-0 sm:no-br text-body-3\">\n\t\t\tProduct\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"has-gsap-animation elementor-element elementor-element-cb12f8c elementor-widget elementor-widget-orvian-heading\" data-animate=\"fade-up\" data-animate-delay=\"0.3\" data-st-trigger=\"[data-id=&quot;08df923&quot;]\" data-animate-y=\"100\" data-id=\"cb12f8c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"orvian-heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"orvian-heading my-0 font-heading text-heading tracking-heading sm:no-br text-body-3\">\n\t\t\tPerfect Roll\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-4e37dc4 e-flex e-con-boxed e-con e-parent\" data-id=\"4e37dc4\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"has-gsap-animation elementor-element elementor-element-77cf1ff elementor-widget elementor-widget-image\" data-animate=\"fade-scale-in\" data-id=\"77cf1ff\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1672\" height=\"941\" src=\"https:\/\/draagg.in\/wp-content\/uploads\/2026\/05\/PERFECT-ROLL2.png\" class=\"attachment-full size-full wp-image-3592\" alt=\"\" srcset=\"https:\/\/draagg.in\/wp-content\/uploads\/2026\/05\/PERFECT-ROLL2.png 1672w, https:\/\/draagg.in\/wp-content\/uploads\/2026\/05\/PERFECT-ROLL2-600x338.png 600w, https:\/\/draagg.in\/wp-content\/uploads\/2026\/05\/PERFECT-ROLL2-300x169.png 300w, https:\/\/draagg.in\/wp-content\/uploads\/2026\/05\/PERFECT-ROLL2-1024x576.png 1024w, https:\/\/draagg.in\/wp-content\/uploads\/2026\/05\/PERFECT-ROLL2-768x432.png 768w, https:\/\/draagg.in\/wp-content\/uploads\/2026\/05\/PERFECT-ROLL2-1536x864.png 1536w\" sizes=\"(max-width: 1672px) 100vw, 1672px\" title=\"\">\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-8114490 e-grid e-con-boxed e-con e-parent\" data-id=\"8114490\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"has-gsap-animation elementor-element elementor-element-65f25a3 elementor-widget elementor-widget-orvian-heading\" data-animate=\"fade-left\" data-animate-x=\"-100\" data-id=\"65f25a3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"orvian-heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<span class=\"orvian-heading my-0 sm:no-br\">\n\t\t\t[02]\t\t<\/span>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"has-gsap-animation elementor-element elementor-element-746c5ce elementor-widget elementor-widget-orvian-icon\" data-animate=\"blur-in\" data-id=\"746c5ce\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"orvian-icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"orvian-icon\">\n\t\t\t<span class=\"orvian-svg-icon\">\n\t\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"text-heading\" width=\"48\" height=\"48\" viewBox=\"0 0 48 48\" fill=\"none\"><path d=\"m43 13-15.647 5.177L24 2l-3.353 16.177L5 13l12.295 11L5 35l15.647-5.178L24 46l3.353-16.178L43 35 30.704 24z\" fill=\"currentColor\"><\/path><\/svg>\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"has-gsap-animation elementor-element elementor-element-4288f96 elementor-widget elementor-widget-orvian-heading\" data-animate=\"fade-right\" data-animate-x=\"100\" data-id=\"4288f96\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"orvian-heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"orvian-heading my-0 font-heading text-heading tracking-heading sm:no-br text-body-3\">\n\t\t\tOVER VIEW\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>[01] INTRODUCTION Introduction The Perfect Roll campaign gives DRAAGG a face. Deep red fills every frame, and horned figures hold the box like a trophy. Ribbons wrap the pack in one shot and cut across the frame in the next, so the brand name never leaves the picture. Short headlines carry the message, and &#8220;Keep [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":3665,"template":"","portfolio_type":[],"portfolio_tag":[50,52],"portfolio_brand":[],"class_list":["post-359","portfolio","type-portfolio","status-publish","has-post-thumbnail","hentry","portfolio_tag-draagg","portfolio_tag-perfect-roll"],"_links":{"self":[{"href":"https:\/\/draagg.in\/index.php?rest_route=\/wp\/v2\/portfolio\/359","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/draagg.in\/index.php?rest_route=\/wp\/v2\/portfolio"}],"about":[{"href":"https:\/\/draagg.in\/index.php?rest_route=\/wp\/v2\/types\/portfolio"}],"author":[{"embeddable":true,"href":"https:\/\/draagg.in\/index.php?rest_route=\/wp\/v2\/users\/1"}],"version-history":[{"count":7,"href":"https:\/\/draagg.in\/index.php?rest_route=\/wp\/v2\/portfolio\/359\/revisions"}],"predecessor-version":[{"id":3595,"href":"https:\/\/draagg.in\/index.php?rest_route=\/wp\/v2\/portfolio\/359\/revisions\/3595"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/draagg.in\/index.php?rest_route=\/wp\/v2\/media\/3665"}],"wp:attachment":[{"href":"https:\/\/draagg.in\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=359"}],"wp:term":[{"taxonomy":"portfolio_type","embeddable":true,"href":"https:\/\/draagg.in\/index.php?rest_route=%2Fwp%2Fv2%2Fportfolio_type&post=359"},{"taxonomy":"portfolio_tag","embeddable":true,"href":"https:\/\/draagg.in\/index.php?rest_route=%2Fwp%2Fv2%2Fportfolio_tag&post=359"},{"taxonomy":"portfolio_brand","embeddable":true,"href":"https:\/\/draagg.in\/index.php?rest_route=%2Fwp%2Fv2%2Fportfolio_brand&post=359"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}